Concept: "Back to life"

Location: High Park, Querétaro

Objective: RUTRONIK Elektronische was founded in 1973 and is today one of the leading distributors of electronic devices and systems. They employ over 1,800 people, operate 82 offices, and have a presence on three continents. Innovation and cutting-edge technology are central to their business model, and their headquarters in Querétaro, Mexico, chose to renovate the company's image in a 200m² space that houses the Sales team.

​

The design features spaces that encourage a flexible and interactive work environment. From the reception area to a series of open quadrants, the design fosters the constant flow and dynamic productivity characteristic of the sales world. Combining unfinished materials with warm and inviting accents, the industrial aesthetic exposes the building's structure while simultaneously showcasing surfaces with glass and synthetic materials in understated colors or wood.